We spoke about how people seem to have the attention span of a Gnat these days in the post titled The Attention Span Of A Gnat…How To Overcome It. But that isn’t really a fair indictment on all people (including me) who might resent being associated with a Gnat. What really happens is that we get so many messages on a daily basis that it …

AICDA – The Copywriters Magic Formula Read More ยป

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