Dan Pallotta: The way we think about charity is dead wrong
http://www.ted.com/talks/dan_pallotta_the_way_we_think_about_charity_is_dead_wrong.html An inspiring new way to think about being socially responsible. Charities should find a new business model if they want to succeed. Spend more to make even more. Profit share leaves a much larger amount even though the costs are far greater. I believe CCN has cracked it to provide more funds to help the rainforests.