We spoke about how people seem to have the attention span of a Gnat these days in the post titled The Attention Span Of A Gnat…How To Overcome It. But that isn’t really a fair indictment on all people (including me) who might resent being associated with a Gnat. What really happens is that we get so many messages on a daily basis that it …

AICDA – The Copywriters Magic Formula Read More »

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May 6th, 2010,  Katarzyna Grochowska – GetResponse Do you think of disengaged subscribers as an unavoidable loss – or a business opportunity? Do you try to find the causes and perhaps offer ways of re-engaging your subscribers? Or does the whole process depress and annoy you?! If you keep getting the same poor responses from certain subscribers, you can either write them off ? or …

Engagement Intervention – Converting Potential Email Unsubscribes Read More »

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April 28th, 2010 , Piotr Krupa of GetResponse Report provided by Get Response Email Marketing Email marketing is growing more popular among businesses of all types and sizes! That’s why we decided to track email marketing performance across 10 industries to discover what kind of results they’re getting from their GetResponse email newsletters and campaigns. We focused on what we considered to be the most …

Email Marketing Performance by Industry – check out this report Read More »

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